The New York Times, usually a bastion of eastern elite liberalism, reports on
Toyota's entry into Nascar, the people's sport.
Toyota, the first foreign-owned company to enter cars into stock races since
Jaguar in the 50s (unless you count
DaimlerChrysler-owned
Dodge), has come under criticism for being unAmerican. Toyota fired back, pointing out that: "Camrys are built in the United States, the Ford Fusion is produced in Mexico and the Chevrolet Monte Carlo comes from Canada." Toyota will in fact be racing tricked out
Camrys. Perhaps they would do better racing those
Scion wheeled boxes--judging by the commercials, they're really easy to modify.
Toyota has also been accused of buying up the best drivers, engineers, mechanics, and support staff--much the same way the New York
Yankees (and now the Chicago
Cubs) go about baseball. Toyota is poised to
overtake GM as the world's largest car manufacturer in 2007. They may also be seeking to push the ailing Ford Motor Company out of
Nascar.
New York Times:
Checkered Flag, or Red Flag?Labels: auto, business, media, nascar, sports, technology
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